Dude. Be Nice Awareness Tour is presented in partnership* with Sarah Scheerger and Brent and Jamie Camalich and The Children’s Book Review.
Get ready for giggles as we kick off the virtual book tour for Dude. Be Nice by Sarah Scheerger with Brent and Jamie Camalich—a laugh-out-loud story about good intentions, messy outcomes, and what it really means to be kind.
Meet Dude, the friendliest guy in town—or so he thinks. Determined to spend the day doing nice things for his friends and neighbors, Dude dives in with enthusiasm. But his eagerness often gets ahead of his common sense, leading to unraveling sweaters, runaway dogs, and one melted ice cream social. With the help of his best buddy Fizz, Dude soon learns that true kindness isn’t just about trying—it’s about listening, caring, and asking first. Dude. Be Nice is a hilarious and heartfelt story that shows readers the real meaning of being helpful.
“Inspired by the real-life Dude. Be Nice Project, a video series with more than 80 million views, the book DUDE. BE NICE, blends laugh-out-loud moments with important social-emotional lessons for kids (and a few reminders for grown-ups, too).”
Readers who join us on this virtual book tour will have the chance to win one of ten hardcover copies of Dude. Be Nice! Additionally, one grand prize winner will receive the ultimate kindness bundle: a complimentary virtual author visit with Sarah Scheerger (available anywhere) and an autographed copy of Dude. Be Nice, a Dude. Be Nice apparel item (your choice of shirt, sweatshirt, or hat), and one additional book by Sarah Scheerger to add to your collection. Don’t miss your chance to bring home this generous prize—enter below for your opportunity to win!
Dude. Be Nice Virtual Tour Dates
| Wednesday, October 8, 2025 The Children’s Book Review Tour Kick-Off for Dude. Be Nice |
| Wednesday, October 8, 2025 @librarymombooks Book Review of Dude. Be Nice |
| Thursday, October 9, 2025 The Starlit Path Book Review of Dude. Be Nice |
| Saturday, October 11, 2025 @books.with.courtney Instagram Post about Dude. Be Nice |
| Monday, October 13, 2025 @avainbookland Instagram Post about Dude. Be Nice |
| Tuesday, October 14, 2025 Confessions of a Book Addict Book Spotlight on Dude. Be Nice |
| Wednesday, October 15, 2025 icefairy’s Treasure Chest Book Review of Dude. Be Nice |
| Thursday, October 16, 2025 Crafty Moms Share Book Review of Dude. Be Nice |
| Friday, October 17, 2025 A Blue Box Full of Books Instagram Post about Dude. Be Nice |
| Monday, October 20, 2025 Me Two Books Author Interview with Sarah Scheerger |
| Tuesday, October 21, 2025 Froggy Read Teach Instagram Post about Dude. Be Nice |
| Wednesday, October 22, 2025 @bored_military_wife Instagram Post about Dude. Be Nice |
| Thursday, October 23, 2025 Mrs Makes Reading Fun Book Review of Dude. Be Nice |
| Friday, October 24, 2025 Little Free Library Mystery Network Book Review of Dude. Be Nice |
| Monday, October 27, 2025 Country Mamas With Kids Book Review of Dude. Be Nice |
| Tuesday, October 28, 2025 @allys.book.corner Book Review of Dude. Be Nice |
| Wednesday, October 29, 2025 Deliciously Savvy Book Review of Dude. Be Nice |
| Thursday, October 30, 2025 Sybrina’s Book Blog Guest Post about Dude. Be Nice |
| Friday, October 31, 2025 @loriwaylittlelibrary Instagram Post about Dude. Be Nice |
| Monday, November 3, 2025 @nissa_the.bookworm Instagram Post about Dude. Be Nice |
Dude. Be Nice Book Giveaway
Dude. Be Nice: Book GiveawayAbout the Book
Dude. Be Nice
Written by Sarah Scheerger with Brent and Jamie Camalich
Illustrated by Alex MacNaughton
Ages: 3-7 | 32 Pages
Publisher: Flamingo Books (2025) | ISBN: 978-0593350607
Publisher’s Book Summary: Meet Dude, the nicest Dude in town! Or so he thinks . . .
One day, Dude decides that he wants to do nice things for his friends and neighbors all day long. But Dude isn’t exactly attentive and tends to forget the most crucial part of helping people: asking first. So when Dude unravels a sweater, frees some dogs, and ruins an ice cream social, he needs to reckon with his own niceness: is it really nice if he wasn’t that helpful? Can Dude and his best friend Fizz save the day before Dude makes too big of a mess?
With hilarious text from Sarah Scheerger and gorgeous illustrations by debut children’s book artist Alex MacNaughton, Dude. Be Nice is a tale of good intentions and not-so-good outcomes, sure to make readers giggle along the way.
Buy the Book
About the Authors
Sarah Scheerger is an author and mental health clinician. She provides school-based counseling services for “at promise” youth and helps them figure out who they are and who they want to be. The Dude. Be Nice organization caught her attention and served as inspiration for Dude. This is her tenth book. Her middle grade novel, Operation Frog Effect, was nominated for multiple state award lists.
For more information and fun activities related to her books, check out her website at www.sarahlynnbooks.com.
Brent Camalich is the owner of Dude Be Nice, whose videos celebrating unsung heroes have generated more than 80 million views. He’s a kid at heart. He lives in Austin, Texas, with his wife and two children.
Jamie Camalich has worked in education for 19 years. She lives in Austin, Texas with her husband and two children. This is her first picture book.
For more info and uplifting videos, check out the dude. be nice organization at dudebenice.com.
About the Illustrator
Alex MacNaughton is an illustrator who lives in London with her partner and scruffy pooch. She loves animals, drinking tea, and knitting. This is her first picture book.
Thanks for following along with us on Sarah Scheerger, Brent Camalich and Jamie Camalich’s Dude. Be Nice awareness tour!
36 Comments
Looks like a fun, smart book.
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I would like to win this for my little one.
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Thank you for the opportunity to win this prize for my grandson.
Thank you for the giveaway because it’s for my 2 nieces and 2 nephews.